Your great dental team

Your great dental team When you think about the team at your dental office can you describe it with these words? “Our dental team is great!” If not, why is that so? Why am I asking you this question? Just recently I came across a survey stating that: Harvard graduates were asked what the criteria [...]

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Extreme self care for dentists The beginning of every year is a great time for you, dear dentist, to sit down and start writing your resolutions for the new year – the goals you want to achieve with your dental office. I am sure your business plan for 2012 is ready. Today I want to [...]

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While being an excellent dentist is still imperative, it is simply not enough. There is a symbiotic need for integrity in your practice as well as a refined marketing strategy. Without both, your dental practice will not grow to its full potential and become the profitable dental business it can be.

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Your dental business plan does not need to be complex. Actually, keeping it small and easy to use is preferable. It should be only a few pages, it should be easy to read, and it should be easy to edit. Once it’s created, you should refer to it at least monthly to make sure you’re on track. And then make any adjustments that are necessary.

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Dear fellow dentist, Is the dental marketing strategy for your dental practice built on “random action and hope”? If the answer is “yes”, what kind of results do you expect? Dan Kennedy – one of the most famous marketers in the world reminds business owners that the success of marketing is: Having a marketing system [...]

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There’s a right way and a wrong way to create a referral strategy for your dental business. To make sure you do it the right way, I want to share a few mistakes that I often see dentists make:

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Dear Colleagues, I would like to wish all of you a relaxed and joyous Thanksgiving Day and weekend with your family, friends and everyone who is dear to you. Take this time to unwind and not think about upcoming tasks and commitments. Some of you might be inclined to use this spare time and finish [...]

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The best way to motivate your dental assistants One of the biggest challenges for every dentist is the motivation of the members of his or her staff. How do you talk to your dental assistants, how do you inspire them, how do you motivate them? Let me give you the answer in a nutshell: Motivation [...]

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How to create a great dental team My conversations with colleagues and working with coaching clients have showed me where the biggest challenge for every dentist lies: The creation of a great dental team Why is it so crucial? Because you rise and fall as a team. What does it help you to be an [...]

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How to create a great dental team My conversations with colleagues and working with coaching clients have showed me where the biggest challenge for every dentist lies: The creation of a great dental team Why is it so crucial? Because you rise and fall as a team. What does it help you to be an [...]

Continue reading about How to great your great dental team